Dotted Music is a performance marketing agency for the music industry. With over fifteen years of experience, we serve as a growth partner for audio software companies, music startups, gear manufacturers, music AI companies, record labels, and artists. We design data-driven campaigns that scale revenue and turn audiences into paying customers.
Your
scalable
customer
acquisition
engine
Dotted Music is a performance marketing agency for the music industry. With over fifteen years of experience, we serve as a growth partner for audio software companies, music startups, gear manufacturers, music AI companies, record labels, and artists. We design data-driven campaigns that scale revenue and turn audiences into paying customers.
Your
scalable
customer
acquisition
engine
From virtual singing synthesizers and unique effect plugins to music sheet mobile apps, we specialize in lowering user acquisition costs (CAC) and increasing lifetime value (LTV). Whether you are launching a new MVP or scaling a subscription model, we build the funnels that turn free trial users into paying fans of your product.
We help synthesizer manufacturers, pro audio brands, and instrument makers drive direct-to-consumer (DTC) sales. Our strategies move beyond simple brand awareness to generate measurable ROAS. We target high-intent buyers (producers, engineers, and musicians) who are ready to invest in their studio setup.
We help AI music tools, SaaS platforms, and subscription services grow monthly recurring revenue (MRR). Because a subscriber pays over months rather than once, we calculate your allowable cost per acquisition (CPA) from real retention data. Campaigns are built and scaled to that number, with performance measured on paid conversions instead of sign-ups.
From virtual singing synthesizers and unique effect plugins to music sheet mobile apps, we specialize in lowering user acquisition costs (CAC) and increasing lifetime value (LTV). Whether you are launching a new MVP or scaling a subscription model, we build the funnels that turn free trial users into paying fans of your product.
We help synthesizer manufacturers, pro audio brands, and instrument makers drive direct-to-consumer (DTC) sales. Our strategies move beyond simple brand awareness to generate measurable ROAS. We target high-intent buyers (producers, engineers, and musicians) who are ready to invest in their studio setup.
We help AI music tools, SaaS platforms, and subscription services grow monthly recurring revenue (MRR). Because a subscriber pays over months rather than once, we calculate your allowable cost per acquisition (CPA) from real retention data. Campaigns are built and scaled to that number, with performance measured on paid conversions instead of sign-ups.
Not sure where you fit but need help with promotion? Just fill out this form, and we will get back to you. We've served a wide range of artists, labels, and entertainment companies.
Not sure where you fit but need help with promotion? Just fill out this form, and we will get back to you. Over the years, we've served a wide range of entertainment companies.
We run your
whole paid
operation.
whole paid
operation.
We run your
whole paid
operation.
whole paid
operation.
Paid Media & Campaign Management
Campaigns across Meta, Google and YouTube, Reddit, TikTok, and ChatGPT Ads, built to lower acquisition cost and grow return on ad spend. Dedicated media buyers set up and optimize every campaign by hand, in short sprints where each test answers a question about audience, creative, or messaging. We architect the account structure that reaches high-intent buyers, whether that means converting free trial users for a subscription platform or driving direct-to-consumer sales for an instrument.
Performance Creative
Ad creative that converts. We turn your existing assets into tested video and static variations, handling copywriting, editing, motion graphics, and design in-house. When new content is needed, we provide the scripts, briefs, and visual direction so your team captures exactly what drives the lowest cost per result. We test broadly rather than betting everything on one polished hero asset, because the right creative finds the right buyer faster than any targeting setting will.
Creator & Influencer Marketing
We can connect your brand with the audio YouTubers, producers, and educators your buyers already trust, managing the relationship end to end, from outreach to brief. Beyond sourcing content, we run paid ads directly through creators' own handles, keeping their social proof, tone, and credibility attached. Third-party validation, amplified far beyond the creator's own following.
Data & Tracking
Nothing runs until the data is clean. We handle the full technical layer: pixel setup, Conversions API, custom event tracking, and consent compliant configuration, so every action is measured before a dollar is spent. You get a dashboard showing true ROAS and full-funnel performance in real time, plus a performance summary every week.
Some of the brands we've worked with
Ready To Scale
Your Brand?
Ready To Scale
Your Brand?
Who We Are
Dotted Music began in 2009 as a music business blog, evolving into a New York City-based agency in 2011. In 2026 the company relocated to Montreal under the same founders, with a team distributed across Europe, North America, and Asia. For more than fifteen years we have served independent musicians, Grammy-winning artists, major labels, and innovative audio companies from all parts of the globe.
© 2026 | Dotted Music Agency Inc.
Montreal, Quebec, Canada
Montreal, Quebec, Canada